What kind of brand is DLUS?

What kind of brand is DLUS?

Many people may not know DLUS when they meet for the first time. DLUS is a domestic beauty instrument brand with professional radio frequency function. Every company is good at marketing, supply chain, or ID design at the beginning of its business. Everyone is good at different fields. Through R&D and innovation of core technologies, it is rare to complete product breakthroughs and iterations. Few, this road is very difficult, but DLUS did not become a technical solution company, but chose a more difficult road, self-research, self-production, direct sales, looking back, it was actually a very correct choice, one step at a time The road of footprints is the real shortcut.

When DLUS brand influence was still very small, when DLUS did not know how to do effective marketing, users supported DLUS through their own choices, and told me, "You should do this" to make a really useful The product. This kind of long-termism may be slower, but it is also the fastest. Just like what everyone says about nurturing, watching grow up bit by bit.

Many users will have a feeling when they first contact, is the radio frequency meter an IQ tax? Of course, it’s not our consumers’ fault, it’s just that the technology of some brands didn’t reach the real “effective” threshold:

1. The purpose of radiofrequency is to heat the dermis and cannot rely on the gel to conduct electricity. Because applying the gel is not only troublesome, but more importantly, the irritation of the charged particles to the skin and the risk of acne caused by the gel, which greatly affects the product experience.

2. Do not lift and rub the skin in circles to avoid damaging the stratum corneum.

3. It really heats the dermis instead of the epidermis, allowing more energy to act deep in the skin without causing burns to the epidermis.

 

We made five generations of prototypes in the laboratory, but none of them achieved the above effects. Only in the sixth generation did we solve the key problem, so the model is called SIX. Of course, after launching new products this year, we decided that the first-generation product model is called D1, and the new product sold now is called D2.


Radio frequency itself has unlimited exploration space. Through radio frequency, electric energy is converted into heat energy needed by the human body, which is one of the most effective ways to improve human skin in current scientific research. Other functions, such as LED light and micro-current, have not reached the threshold of effective skin care. That's why we are a beauty instrument brand with professional RF function, and we don't integrate other functions, that's all.

Some people also said, why can you achieve even more advanced technology than imported brands? Perhaps this industry is not as durable and fierce as the competition in mobile phones, computers and other industries, and lacks sufficient technological iterations. It's not that we are more advanced, it's that the current technology in this industry, whether it is imported or domestic, is still stuck ten years ago. DLUS breaks through the original framework in the underlying system technology, constructs a capacitor model that directly heats the dermis, realizes a frequency of 4.2Mhz, pushes radio frequency skin care to a new level, and makes it possible for radio frequency skin care to enter thousands of households.

With the iteration and improvement of technology, physical skin care will inevitably make great contributions to human health and beauty.

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